her Self CEO
Lead your simple, sacred, Self-led business — without burning out, betraying your values, or getting in your own way
A 12-week pathway for sensitive, spiritually-oriented women ready to embody their soul's work—so your business becomes steady, profitable, and deeply true to who you are
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You've devoted years to your growth—therapy, meditation, plant medicine, business coaching, certifications.
You're more grounded, more awake, more clear than you've ever been.
Throughout, you’ve been carrying so much — the desire to work in a way that feels true, the longing to make a meaningful impact, and the quiet worry that the way you’re doing things now isn’t sustainable (or totally authentic).
You want your business to feel grounded and nourishing, not like something you have to continually fight, fix, or figure out.
And yet, despite your wisdom, training, and intuition, the path forward still feels foggy.
"THIS IS THE single most valuable investment I've made in myself and my business."
"Beyond the external results, there has been a profound internal shift. I now feel like I am leading my business from my higher self, making decisions from a resourced and grounded place, rather than chasing trends or reacting to outside pressure."
EMMA MULVANY; WOMEN'S EMPOWERMENT MENTOR
Most business coaching ignores your inner world—so you learn strategy but then don't implement it.
Most therapy heals your inner world—but doesn't give you a business that works.
Most spiritual mentors honor your sacred path—but avoid the 'masculine' skills like money management, systems, and visibility.
You need all three.
This is the only program that integrates them all—so you can finally stop feeling split and start leading from your whole Self.
“Prior to joining this program, I was feeling overwhelmed, scattered, and unsure of my path. Not only that, I was having difficulty believing in myself and my success. I felt alone and pretty hopeless that things would improve."
"If you're looking for support, a clearer vision, and a safe container to work through inner and outer obstacles in your business and your life, this is the program for you."
JOANNA LAY; PSYCHOTHERAPIST
Who This Is For
her Self CEO is for sensitive, spiritually attuned female coaches, therapists, healers, and service providers, who know they’re here for meaningful work — and are ready for a business that reflects who they’ve become.
This isn't about fixing your marketing or organizing your backend (though that happens).
This is about becoming the woman who no longer hides her spiritual depth to seem 'professional enough.'
The woman who trusts her inner guidance more than any expert's formula.
You'll walk away with more than a business strategy.
You'll have congruence—the ability to be the same woman at your altar, in your business, and in your bank account.
Your work will finally feel like an extension of your soul, not a performance you maintain to survive.
“I have never felt more of an inner wealth, prosperity, an inner sense of calm and knowing than I do now.”
"Before joining this program, I was struggling with low self-esteem around building my yoga business. I wasn't sure if I was cut out for it or not!
I’ve loved Sara's feedback as I’ve been building out my offerings and pricing structure. I’ve implemented these and am proud of this!! I feel Sara gave me the confidence to go for it and to trust myself, which I am doing!"
– Jennifer France; Yoga Teacher
"Now I have a business that is in resonance with my heart and the work I feel I am here to do."
"When I started my entrepreneurial journey in earnest back in 2016, I often felt lonely (and alone) walking that path. I often felt like I was spinning my wheels, spending a lot of time, energy, and money yet with no clear plan or vision for what I wanted my business to be, which ultimately led me nowhere.
So when I began working with Sara and joined this program, it felt like coming home to a place where like-minded women entrepreneurs spoke the same language as me. It felt like I could finally breathe."
– Michele Neyers; Writer & Coach
"If you are a heart-centered female entrepreneur looking for a program that distills a variety of high-level business information into digestible and actionable steps, then this is the program for you."
"Before joining this program, I was struggling with clarity and wanted more connection and guidance regarding my business.
– Carrie Haynes, LPC
"This program is providing me with useful tools, tips, and information for creating my soul and heart-centered business in ways that feel accessible, thoughtful, impactful, and sustainable."
"After becoming a Certified Chef followed by an Integrative Nutrition Health Coach, I found myself struggling with feelings of doubt in my skills, capabilities, and abilities centered around a lack of confidence, self-worth, and a harsh inner critic.
Sara’s techniques, including IFS tools such as parts mapping and guidance, have allowed me to give myself more grace, and space to process and integrate feelings and emotions and move forward, step-by-step, towards wholeness."
– Sonia Perez Halladay; Certified Chef
Here’s the truth…
You’ve never had a business pathway that honors your sensitivity, your spirituality, your feminine rhythms, and your nervous system — while also giving you grounded, timeless structure.
This is why her Self CEO exists.
Meet your guide
Hi, I’m Sara Avant Stover.
I'm a Level 3 IFS practitioner (the highest certification), three-time published author, and I've been running businesses for 25+ years—through every economic shift, personal crisis, and identity evolution. My work isn't theory. It's my living, breathing practice.
I believe in quiet truth — the kind that rearranges your life when you choose to live by it.
It’s the truth that helped me write three books, build a multiple-six-figure business based on divine guidance, and uplift the lives of tens of thousands of women worldwide.
It’s also the truth I teach here:
Your business can only expand as far as you feel safe, spacious, and Self-led inside.
I’ve lived the path you’re on:
- overworking because I didn’t trust it could be simpler
- hiding because visibility felt too raw
- toggling between spirituality and strategy
- abandoning myself in the name of “success”
- then finding a way that honored my sensitivity and feminine rhythm
What I share inside her Self CEO comes from two decades of walking this path — as an IFS practitioner, a teacher, a writer, and a woman devoted to inner listening.
If you’re craving a mentor who sees you, honors your sensitivity, and can guide you into your next evolution… you’re in the right place.
May this journey guide you home to the Self within— and into the leadership your business (and the world) is waiting for.